Most businesses that need mobile development solutions are increasingly finding it difficult to find the right developers. If your company is in that position, then you should consider training your in-house staff on mobile development. If it is a simple app and you have the time, then you can develop it on your own. Alternatively, you can hire a software development firm to design and deliver the application to your company. All these paths have their own advantages and disadvantages.
Build It Yourself
If you have taken a software development class, then you can consider developing the application on your own. For this, you will have to choose a framework suitable for your chosen platform. There are also cross-platform frameworks you can use for coding such as Corona or PhoneGap. However, if you would like to tweak your app for the highest performance level possible, then you might want to give the cross-platform frameworks a wide berth. In fact, this can be a desirable route if you want a simple developing process that will give you a code you can compile for different mobile platforms. This is a time-consuming process, though, and you may not like to wait for long before your app hits the market. If you do not have the necessary expertise, then you can even get stuck midway through your development. Therefore, you should only take this route if you are certain of your capabilities and abilities.
Outsource the Job
If you would rather concentrate on your core activities, then you should consider outsourcing the development to other suitable firms. Choose your platform before choosing your software developer to ensure you end up with a suitable professional. Depending on the complexity of the job, you can either opt for high-end software development companies or go for individual software developers. Whichever route you choose, you should do your ground work thoroughly to locate the most qualified professionals possible. If you are planning to outsource from individuals, you should be on the lookout for those who will ask you for half-payment upfront then let your project drag. You can do this by evaluating the available candidates using their experience, reviews from their former clients and other factors.
Use In-House Staff
This is a good route to take if you are planning to develop several applications in the near future. If you have qualified people on your payroll, then you are lucky. Chances are high, however, that you will need to offer them some level of mobile training to equip them with adequate expertise for the task at hand. Luckily, there are software development consulting firms you can contract for this process. Even if you do not have the right people in your business, you can hire additional staff through these firms. Upfront, this may seem like a costly route to take; however, it will save you both time and money in the long run. In fact, if you are going to be developing applications for some time, then you can ask your consultants to provide you with engineers, developers and even programmers to help you from the commencement of the process to its completion.
As you can see, there are several ways of developing mobile applications. The route you take depends on a number of factors, but you should not forget that you will have to market your app after the development. While marketing is one of the most important aspects, do not forget that a poorly developed app is harder to market than an excellent one.